As an award-winning journalist, copywriter, and content marketing writer with more than 35 years of experience, I’ve been a freelancer since I was in college—way back in 1986. Yep, that long. 😉
Even when I held “real jobs” in PR working for an association and a theme park, I continued to do freelance writing on the side, either for variety, to upskill, or to earn extra money. Eventually, I ditched the corporate world to set out on my own—and I never looked back.
What’s In It For You?
Expert•ish Freelancer newsletter will tap into my decades of experience as a freelance writer, where I’ll be sharing my insights, offering tips, recommending resources, covering best practices, and more. You can learn from my successes and failures, and hopefully, discover a few shortcuts, tips, and tricks along the way to help you save time, make money, work smarter, gain confidence—and create the lifestyle that works for you.
Snapshot of My Experience
For 35 years, I’ve been tackling editorial, content marketing, and copywriting projects for hundreds of media outlets (including print and digital) and clients (from Fortune 500 corporations and small businesses to associations and nonprofits). I’ve written editorial articles, blogs, newsletters, website copy, branded content pieces, case studies, executive bios, video scripts, email campaigns, social copy, eBooks, white papers, news releases, press kits, and more.
With decades of experience at the keyboard, I was more of a generalist writing content about business, marketing, nonprofits, associations, real estate, sustainability, and education. Now, I prefer to focus on writing mostly about the softer side of life—travel, food, lifestyle, and wellness. 🧘
Bylines & Brands
I’ve written for both consumer and B2B audiences, with bylines in The New York Times, Good Housekeeping, Conde Nast Traveler, WebMD, Parade, USA Today, Lonely Planet, Success, Hemispheres, Reader’s Digest, Eating Well, Hotel Management, AAA, Southern Living, AARP, Islands, Costco Connection, Realtor Magazine, Taste of Home, and Hospitality Technology. And I’ve worked with brands and agencies including Hilton, Marriott, Wyndham, Nature Made, Chick-fil-A, Kroger, AP Content Studio, WP Creative, Studio Gannett, Tribune Content Agency, Trusted Media Brands, Produce Marketing Association, National Environmental Education Foundation, and International Association of Amusement Parks & Attractions.
Need the Longer Version?
TLDR, but if you want to learn more about me, feel free to jump over to my writer’s website (Lisa Beach Writes).